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A sua pesquisa recuperou 222 resultados.

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201.
Case-based decision theory / Itzhak Gilboa, David SchmeidlerDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 CAME1 (1). :

202.
The capabilities approach / Erik SchokkaertDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S1 ANAN1 (1). :

203.
The Cambridge handbook of psychology and economic behavior / ed. Alan LewisNível de parte analítica: Evolutionary economics and psychology • Terry Lohrenz, P. Read Montague • Contingent valuation as a research method : environmental values and human beheviour • Environmental morale and motivation • Economic and psychological determinants of car ownership and use • Environmentally significant behavior in the home • Sustainable consumption and lifestyle change • Integrating explanations of tax evasion and avoidance • How big should government be? • Lay perceptions of government economic activity • Comparing models of consumer behaviour • Wealth, consunption and happiness • Consumption and identity • Corporate social responsability : the case of long-term and responsible investment • Financial decisions in household • Inter-temporal choice and self-control : saving and borrowing • Stock prices : insights from behavioral finance • The economic psychology of the stock market • Theory and method in economics and psychologyPublicação: Cambridge : Cambridge University Press, 2008Descrição: 565 p.Disponibilidade:

204.
Brands and their meaning makers / Chris T. Allen, Susan Fournier, Felicia MillerDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 HAUG1 (1). :

205.
Behavioral pricing / Maggie wenjing Liu, Dilip SomanDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 HAUG1 (1). :

206.
Behavioral game theory : predicting human behavior in strategic situations / Colin F. CamererDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 CAME1 (1). :

207.
Behavioral economics / Edward CartwrightPublicação: London : Routledge, 2011Descrição: 476 p.Disponibilidade:

208.
Behavioral economics : past, present, future / Colin F. Camerer, George LoewensteinDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 CAME1 (1). :

209.
Attitude change and persuasion / Curtis P. Haugtvedt, Jeff A. KasmerDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 HAUG1 (1). :

210.
Attitude ambivalence in the realm of politics / Howard LavineDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S1 HADD1 (1). :

211.
Associative strength and consumer choice behavior / Christopher R. M. Jones, Russell H. FazioDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 HAUG1 (1). :

212.
associative learning and consumer decisions / Stijn M. J. van OsselaerDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 HAUG1 (1). :

213.
assessing the relationship between tobacco advertising and promotion and adolescent smoking behavior : convergent evidence / Marvin E. GoldbergDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 HAUG1 (1). :

214.
Applications of non-espected utility / Han Bleichrodt, Ulrich SchmidtDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S1 ANAN1 (1). :

215.
Ambiguity / Jurgen Eichberger, David KelseyDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S1 ANAN1 (1). :

216.
An alternative view of pre-volitional processes in decision making : conceptual issues and empirical evidence / Marco Perugini, Richard P. BagozziDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S1 HADD1 (1). :

217.
Aging and consumer behavior / Carolyn Yoon, Catherine A. ColeDisponibilidade: Exemplares disponíveis para referência: Biblioteca ISPA Consulta LocalCota: S2 HAUG1 (1). :

218.
Advances in economic psychology / compil. Gerrit Antonides ; co-aut. W. Van Raaij ; co-aut. Shlomo MaitalNível de parte analítica: Equity and fairness in economic decisions : evidence from bargainning experiments • Coordination on standards - an experimental study • Decision making processes of swedish farmers - detection of problems • Melioration, adaptative learning and the effect of constant re-evaluation of strategies • Demystifying rational expectations theory through an economic-psychological model • Who is cursed in a treasury securities auction? an empirical analysis of swedish 6-month treasury bill auctions from ... • Delay of consumption and saving behavior : some preliminary, empirical outcomes • Understanding household metabolism in view of environmental quality and sustainable development • Effect of analytic and holistic information processing on the reasons for product choice • Do buyers choose a hedonic product by processing information? • Direct and indirect advertising effects of opportunity : an empirical study • Context of advertising : contextual cues, assimilation and contrast effects • Product evaluation as a function of consumer type and usage situation : towards an alternative segmentation base • Perceptions of economic activities : a cross-country comparison • Lines of causality between democracy and economic development • Market oriented economy and the polish soul - less romanticism, more realismPublicação: Chichester : John Wiley & Sons, 1997Descrição: 314 p.Disponibilidade:

219.
Advances in behavioral economics / ed. Colin F. Camerer, George Lowenstein, Matthew RabinNível de parte analítica: Out of control : visceral influences on behavior • Case-based decision theory • Loss-averson and seller behavior : evidence from the housing market • Do investors trade too much? • Myopic loss-aversion and equity premium puzzle • Incentives, punishment, and behavior • Wages, seniority, and the demand for rising consumption profiles • Labor supply of New York city cab drivers : onde day at a time • Fairness and retaliation : the economics and reciprocity • Money illusion • The fair Wage-Effort hypothesis and unemployment • Giolden Eggs and hyperbolic discounting • Mental accounting, saving, and self-control • Behavioral game theory : predicting human behavior in strategic situations • Theory and experiment in the analysis of strategic interaction • Explaining bairganing impasse : the role of self-serving biases • Incorporating fairness into game theory and economics • A theory of fairness, competition, and cooperation • Fairness as a constraint on profit seeking : entitlements in the market • Doing it now or later • Time discounting and time preference : a critical review • Prospect theory in the wild : evidence from the field • Developments in nonexpected-utility heory : the hunt for a descriptive theory of choice under risk • Mental accounting matters • Experimental tests of the endowment effect and the coarse theorem • Behavioral economics : past, present, futurePublicação: New York : Princeton University Press, 2004Descrição: 740 p.Disponibilidade:

220.
Administracao de marketing : analise, planeamento e controle / Philip KotlerPublicação: Sao Paulo : Atlas, 1991Descrição: 1156 p.Disponibilidade:

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