Resultados
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1081.
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Negociar & vender / João Alberto Catalão, Ana Teresa Penin Publicação: Lisboa : Lidel, 2010Descrição: 239 p.Disponibilidade:
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1082.
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Advances in behavioral economics / ed. Colin F. Camerer, George Lowenstein, Matthew Rabin Nível de parte analítica: Out of control : visceral influences on behavior • Case-based decision theory • Loss-averson and seller behavior : evidence from the housing market • Do investors trade too much? • Myopic loss-aversion and equity premium puzzle • Incentives, punishment, and behavior • Wages, seniority, and the demand for rising consumption profiles • Labor supply of New York city cab drivers : onde day at a time • Fairness and retaliation : the economics and reciprocity • Money illusion • The fair Wage-Effort hypothesis and unemployment • Giolden Eggs and hyperbolic discounting • Mental accounting, saving, and self-control • Behavioral game theory : predicting human behavior in strategic situations • Theory and experiment in the analysis of strategic interaction • Explaining bairganing impasse : the role of self-serving biases • Incorporating fairness into game theory and economics • A theory of fairness, competition, and cooperation • Fairness as a constraint on profit seeking : entitlements in the market • Doing it now or later • Time discounting and time preference : a critical review • Prospect theory in the wild : evidence from the field • Developments in nonexpected-utility heory : the hunt for a descriptive theory of choice under risk • Mental accounting matters • Experimental tests of the endowment effect and the coarse theorem • Behavioral economics : past, present, futurePublicação: New York : Princeton University Press, 2004Descrição: 740 p.Disponibilidade:
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1083.
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1084.
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1085.
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1086.
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1087.
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Readings in managerial psychology / ed. Harold J. Leavitt, Louis R. Pondy, David M. Boje Nível de parte analítica: Strategies for survival : how organizations cope with their worlds • Beyond management and the worker : the institutional function of management • Linking pins between organizatons and environment (individuals do the interacting) • Type Z organization : stability in the midst of mobility • Stories managers tell : a new tool for organizational problem solving • Symbols, patterns, and settings, an optimistic case for getting things done • Improving organizational communication through long-term intergroup intervention • Optimizing team-building efforts • The organizational saga on higher education • Organization design : organization as self-designing systems • On the design part of organizational design • The technology of foolishness • Managerial work : analysis from observation • The bureaucratic paradox : the efficient organization centralizes in order to decentralize • How the top is different • The absorption of protest • Organizational conflict : concepts and models • Making a horse out of a camel : a contingency model for managing the problem-solving process in groups • Groupthink • Management development as a process of influence • Sources of power of lower participants in complex organizations • Who gets power - and how they hold on to it : a strategic-contingency model of power • Power tactics • Female leadership in formal organizations : must the female leader go formal? • A normative model of leadership style • The human side of enterprise • Intercultural communication : a guide to men of action • On the dynamics of the helping relationship • Defensive communication • Management and the art of chinese baseball • A therapist's view of the good life : the fully functioning person • Personality vs. organization • Behavior modification : a contigency approach to employee performance • Training the woman to know her place : the power of a nonconscious ideology • Achieving change in people : some aplications of group dynamics theory • The rationalizing animal • Emotional blocks • The science of muddling through • Hoe managers minds work • Two sides of the brain • A new strategy for job enrichment • Power is the great motivator • Intrinsic and extrinsic motivation • A theory of human motivationPublicação: Chicago : University of Chicago Press, 1980Descrição: 731 p.Disponibilidade:
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1088.
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1089.
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1090.
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Handbook of consumer psychology / ed. Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes Nível de parte analítica: Neuroeconomics : foundational issues and consumer relevance • Indicidual differences : tools for theory testing and understanding in consumer psychology research • Measurement error in expeirmental designs in consumer psychology • Cross-cultural consumer psychology • Self-reports in consumer research • Summing up the state of coping research, Prospects and prescriptions for consumer reasearch • Compulsive buying : review and reflection • Toward a psychology of consumer creativity • Health risk perceptions and consumer psychology • The social marketing of volunteerism • assessing the relationship between tobacco advertising and promotion and adolescent smoking behavior : convergent evidence • Consumers and the allure of safer tobacco products : scientific and policy issues • Diversity Issues in consumer psychology • Consumer psychology of sport : more than just a game • Music and consumers • Theory in consumer-environment research : diagnosis amd prognosis • Brands and their meaning makers • Product assortment • A role for aesthetics in consumer psychology • associative learning and consumer decisions • Perceptions of fair pricing • Behavioral pricing • Hedonomics in consumer behavior • Dynamics of goal-based choice : toward an understanding on how goals commit versus liberate choice • Consumer decision making : a choice goals approach • Social values in consumer psychology • I Know what you're doing and why wou're doing it : the use of persoasion knowledge model in consumer research • Consumer attitudes and behavior • Evoking the imagination as a strategy of influence • Implicit consumer cognition • Measuring the nobconscious : implicit social cognition in consumer behavior • Associative strength and consumer choice behavior • Attitude change and persuasion • Goal-directed percetion • Goal-directed consumer behavior : motivation, volition, and affect • Self-regulation : goals, consumption, and choices • The nature an role of affect in consumer behavior • Positive affect and decision processes : some recent theorectical developments with practical implications • Aging and consumer behavior • Stages of consumer socialization : the development of consumer knowledge, skills, and values from childhood to adolescence • Effects of sensory factors on consumer behavior : if it tastes, smells, sounds, and feels like a duck, then it must be a .... • Consumer inference • Categorization theory and research in consumer psychology : category representation and category-based inferense • Consumer learning and expertise • Consumer memory, fluency, and familiarity • The role of knowledge accessibility in cognition and behavior : implications for consumer information processing • History of consumer psychologyPublicação: New York : Psychology Press, 2008Descrição: 1273 p.Disponibilidade:
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1091.
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1092.
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1093.
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1094.
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1095.
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1096.
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Empresa e identidades profissionais : algumas narrativas portuguesas / ed. Duarte Pimentel, António Amaral, Jorge Gomes, Rui Meireles Nível de parte analítica: Das expectativas aos efeitos pciológicos da formação profissional • Os impactes da formação profissional nas identidades profissionais : o caso de uma empresa pública de serviços • Identidades culturais e dinâmicas comunicacionais : uma simbiose quase perfeita • Perfis culturais numa empresa mineira • A estruturação das identidades no quotidiano do trabalho : o caso dos profissionais de enfermagem • Sistemas de trabalho e identidades culturais operárias • Para uma teoria sociológica da empresaPublicação: Lisboa : Argusnauta, 2009Descrição: 192 p.Disponibilidade:
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1097.
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Cronófagos : optimize o seu tempo e ganhe produtividade / Pedro Costa Malheiro Publicação: Lisboa : Verlag-Dashöfer, 2009Descrição: 128 p.Disponibilidade:
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1098.
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1099.
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Responsabilidade social das organizações / ed. M.T.S.S. / G.E.P. ; Coord. ed. Júlia Costa Nível de parte analítica: Projecto HeRmeS-R • A autoridade para as condições de trabalho e a responsabilidade social das organizações • A responsabilidade social em contexto de PME : oportunidade e responsabilidade, como apoior mais as pequenas empresas a integrar as dimensões sociais e ambientais nas suas actividades • Da responsabilidade social à governação das empresas e ao desenvolvimento sustentável : um novo compromisso • Empreendedor, empreeendedorismo e empresa social : conceitos com muito potencial aplicados ao desenvolvimento do mundo actual • Responsabilidade social das empresas e ética : implicações da implementação de práticas socialmente responsáveis na satisfação organizacional • Responsabilidade social : uma via para a inovação • A responsabilidade social das empresas dis respeito a todos nós • Contributo das políticas públicas, em Portugal, para o desenvolvimento da responsabilidade social das organizações • A economia social em Espanha • A aposta espanhola para a responsabilidade social das empresas • Bom governo, incentivos e selecção em política • Contributos para uma clarificação do conceito • As tendências em cultura ética e de responsabilidade social no sector do turismo e da hotelaria • O mainstreaming da responsabilidade social das empresas • Barómetro de responsabilidade social das organizações e qualidade : inquérito à percepção dos profissionais de gestão sobre a responsabilidade social praticada em Portugal • A percepção e motivação dos alunos de ciências empresariais e de ciências económicas sobre as temáticas de ética empresarial e responsabilidade social nas organizações : um caso luso-espanhol • Eficácia dos relatórios de sustentabilidade das empresas portuguesas • Responsabilidade social das empresas : um imperativo éticoPublicação: Lisboa : Gabinete de Estratégia e Planeamento, 2009Descrição: 343 p.Disponibilidade:
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