000 00873naa a2200217 4500
001 28269
090 _a28269
100 _a20100512d k y0pory5003 ba
101 0 _aeng
102 _aUS
200 1 _aBrands and susessful brand e extensions
_ea social psychology perspective on economic perspective on economic questions
_fHerbert Bless, Rainer Greifeneder
225 2 _aFrontiers of social psychology
463 1 _vp. 109-130
_tSocial psychology of consumer behavior| / ed. Michaela Wanke. - New York : Psychology Press, 2009
_01946
606 1 _aPsicologia Social
686 _a3000 - Psicologia Social
686 _a3020 - Processos Interpessoais e de Grupo
686 _a3040 - Percepção Social e Cognição Social
700 1 _aBles
_bHerbert
701 1 _aGreifeneder
_bRainer
856 4 _uhttps://catalogo.ispa.pt/opac/biblioteca/localizacao_doc/s1.htm