000 00747naa a2200205 4500
001 22998
090 _a22998
100 _a20150506d k y0pory5003 ba
101 0 _aeng
102 _aUS
200 1 _aSocial marketing as social control
_fJames J. Chriss
327 1 _aVol. 1: Historical and social foundations
463 1 _aThe handbook of persuasion and social marketing / ed. David W. Stewart. - Santa Barbara : Praeger, 2015
_vp. 151-174
606 1 _aPsicologia Organizacional
686 _a3900 - Psicologia do Consumidor
686 _a3920 - Comportamento e Atitudes do Consumidor
686 _a3940 - Marketing e Publicidade
700 1 _aChriss
_bJames J.
856 4 _uhttps://catalogo.ispa.pt/opac/biblioteca/localizacao_doc/d.htm