000 00806naa a2200205 4500
001 22986
090 _a22986
100 _a20150508d k y0pory5003 ba
101 0 _aeng
102 _aUS
200 1 _aCorporate social responsibility: brand and value at the edge of an era
_fCharles J. Ansback
327 1 _aVol. 2: Conceptual, theoretical, and strategic dimensions
463 1 _aThe handbook of persuasion and social marketing / ed. David W. Stewart. - Santa Barbara : Praeger, 2015
_vp. 267-288
606 1 _aPsicologia Organizacional
686 _a3900 - Psicologia do Consumidor
686 _a3920 - Comportamento e Atitudes do Consumidor
686 _a3940 - Marketing e Publicidade
700 1 _aAnsbach
_bCharles J.
856 4 _uhttps://catalogo.ispa.pt/opac/biblioteca/localizacao_doc/s2.htm