| 000 | 00684naa a2200169 4500 | ||
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| 001 | 165679 | ||
| 090 | _a165679 | ||
| 100 | _a20040322 y0pory5003 ba | ||
| 200 | 1 |
_aComparison of two methods of measuring the attention-drawing power of magazine advertisements _fJoseph Tiffin, co-aut. Darvin Winick |
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| 461 | 1 |
_aJournal Of Applied Psychology _vVol. 38, nº 4 (1954), p. 272-275 |
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| 606 | 1 | _aDepósito de Retaguarda | |
| 686 | _a0220 - Depósito de Retaguarda | ||
| 700 | 1 |
_aTiffin _bJoseph |
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| 701 | 1 |
_aWinick _bDarvin |
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| 856 | _uhttps://catalogo.ispa.pt/opac/biblioteca/localizacao_doc/dr.htm | ||
| 856 | _uhttps://catalogo.ispa.pt/opac/biblioteca/localizacao_doc/dr.htm | ||